aleenaruhi
New member
When it comes down to e-commerce marketing and digital marketing there are a few differences. The first is that digital marketing involves promoting an online store whereas e-commerce marketing typically deals with products in general and not necessarily a specific website. Another difference is that with e-commerce marketing you can have more options for product placements whereas digital marketing – when it comes down to the actual placement of the products – uses Google PLA ads where some keywords and descriptions are used.